Adidas loses EU court battle over ‘three stripe’ design | The Daily Star
12:00 AM, June 20, 2019 / LAST MODIFIED: 12:00 AM, June 20, 2019

Adidas loses EU court battle over ‘three stripe’ design

German sportswear giant Adidas on Wednesday lost a legal battle to trademark its “three stripe” motif in the EU, as a court ruled the design was not distinctive enough to deserve protection.

The three parallel stripes seen adorning everything from running shoes to sports bags and the sleeves of t-shirts are “an ordinary figurative mark”, the General Court of the European Union ruled.

 

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