Last week, stars from our showbiz industry came together to launch a new fashion brand in the city. The clothing line SaRa focuses on offering trendy wear options to the fashion-conscious young crowd of Dhaka. Sara Zaker was the Chief Guest at the launching of the brand. Celebrities including actors Farooque Ahmed and Nirob Hossain; singers Xefer, Oyshee, Pritom Hasan and Shataj, as well as models Doyel and Azim-ud-Dowla were also present at the grand launch. S M Khaled, Managing Director of Sara Lifestyle Ltd and Director Sharifun Nesa were very happy at the successful launch of their fashion brand. When talking to Star Showbiz, they stated that SaRa looks forward to catering to the fashion needs of the youth today, by providing them with just the kind of trendy clothes they need. A fashion show was also arranged on the opening day where the latest clothes from SaRa were adorned by renowned models of the country.